I have a post over on my other business blog about business cards. I think it would be a great read for you crafters as we all need to find ways to increase our uniqueness and be able to stand out from others.
You can read it here. Enjoy and let me know what your thoughts are…
I just love Prim crafts. From the darling fonts to the clip art and printables, I love Prim. I love looking at all of the crafts people create with Prim designs. The black crows, berry vines, stars, annies, salt box houses. You know what I mean.
Unfortunately where I live it is not popular and you rarely see Prim anywhere. I always wanted to have a craft business using Prim items, but I am afraid it would not be successful because this area is not known for it. Would they even “Get It”? I did get some stars and berry vines for decorations for my display. And I also had special prim price lables and biz cards made for my candles. Red Stars with Berry vines and checkerboard border on kraft stock. Whoopie. LOL
Well I guess my small doses of Prim will have to do me for now until I can figure out how to introduce it to the world over here. Hmmmmmmm
I was browsing my blogs today and found this great blog listing all kinds of Etsy dealers and designers giveaways and contests they use as a marketing method. You have to check out this blog. It is too cool! Etsy Giveaways is the name and that is what they list. What a great way to get people to see your handcrafted goods.
Enjoy!
Here is a great article for building your craft business newsletter. It has great tips to help you build your list. Enjoy!
Do you have a crafting business? Here is a tip for building your mailing list.
By: Olde Village Depot
Do you have a mailing list, but are struggling to gain quality subscribers? Building your mailing list is the lifeline of your business. Your subscribers are the ones who will keep coming back to you for more information, so it is very important that you attract targeted subscribers.
One of the most effective ways I have found to gain new subscribers is to offer them something for free. There are several items you can offer your subscribers that won’t cost you a penny! You are probably wondering “What can I offer my subscribers that won’t cost me money?” This is where I have a few suggestions for you to try.
Here are 5 freebies to offer your subscribers.
(My examples are for crafting businesses, however the same principles can be applied to any business.)
1. Free Patterns
If you have a crafting site, the simple gesture of offering a free pattern can work miracles for your business. Just by offering a simple pattern you will gain quality traffic and in return gain targeted subscribers. If you don’t have your own pattern to offer for free, try asking one of your crafting buddies if you can share one of their patterns.
2. Create a free e-book or e-course.
Here is an example: We asked several primitive crafters to write articles for us on a topic related to Primitive Decorating. Included in the articles, were each authors bio with a link to their websites. We compiled all of these articles into a free e-course. To gain access to the articles you had to subscribe to our mailing list. We promoted our e-course on several forums
and each author promoted the course on their website. Within one month we had gained over 600 targeted subscribers. It was a lot of work, but the return was phenomenal.
3. How to Articles
How to articles are great, because you will gain tons of traffic. How to articles provide quality information that will keep your visitors returning to your site to learn more.
Ex. How to make a soy candle. How to attach hair to a dolls head. How to tea/coffee stain muslin. The ideas here are endless.
4. Craft Tips
If you know a craft tip that will make a craft easier, why not share it with your visitors. If you don’t know any craft tips, maybe a friend can help. There are a lot of other crafters out there that would be happy to share some craft tips with you.
5. Free recipes
Let’s face it, the majority of visitors to a craft web site are going to be women. We all love recipes and would love to find new and exciting dishes to try.
These are just a few ideas for building those subscribers. Implement one or all of these ideas to your website and you will see an improvement in your mailing list.
Article by:
Amanda is the co-owner of the Olde Village Depot. The Olde Village Depot is an online marketplace for primitive and country crafters. We offer affordable advertising to primitive and country themed online craft businesses. The Olde Village Press is our blog where you can find lots of tips and articles related to running an online craft business.Village Press
If you are great at crafting but only so-so at the sales portion of your business, you can get help. I am a sales professional and have a website dedicated to sales and direct selling in particular.
You can get weekly tips in your mailbox by signing up here Direct Sales Tips. A mini tutorial is yours when you sign up as a thank you.
Enjoy!
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